Designing identities for AI influencers, esports brands, and global content studios — where craft meets culture.
I tell stories through visuals — for AI personas, gaming brands, and content studios that move at the speed of culture.
Muhammad Yaseen is a Visual Communicator based in Karachi, Pakistan, with a specialisation in Adobe Photoshop and a deep fluency in the visual language of social media. He crafts everything from AI influencer identities to esports branding and large-scale content systems.
Currently contributing to global studios like The Content Factory (Austin, TX) and Vidermedia's esports productions across MENA, he bridges creative craft with the demands of real-world content at scale. Past projects include visual work for ANITA AI — one of the internet's most talked-about AI influencers.
Creating high-impact visual content for one of Austin's top content and podcast studios. The Content Factory delivers done-for-you content systems for brands, entrepreneurs, and creators — generating over 20M+ views and serving 500+ clients. Responsible for visual assets, thumbnails, campaign graphics, and branded design deliverables that convert.
Designing visual assets for the leading esports production company in MENA. Vidermedia specialises in live broadcasts, event management, and tournament streaming across the Middle East and North Africa. Creating graphics for on-air packages, overlays, event branding, and social content for major esports tournaments.
Contributing design work for Arcadium, a gaming community platform under the ViderGG brand. Creating visual content, branding assets, and social media graphics that resonate with a gaming-native audience across platforms.
Design collaboration with Asra Soft, supporting their digital and software product visual needs with graphic design, UI support, and branded assets.
Shaped the visual identity and social media presence for ANITA AI, one of the early AI-generated influencer personas on Instagram. Responsible for the Photoshop compositing, look-and-feel direction, and content aesthetics that defined ANITA's digital persona across social platforms.
Produced graphic design work for NGES, a dedicated esports and gaming company. Created visual assets spanning tournament graphics, team branding, social media content, and promotional materials within the competitive gaming ecosystem.
Delivered creative design services for Masterclass Pakistan, a hospitality-focused business school. Designed educational and marketing collateral, social media assets, and promotional campaigns targeting aspiring hospitality professionals in Pakistan.
Top podcast & content studio serving 500+ brands and creators. 20M+ views generated.
Currently WorkingMENA's leading esports production company — live broadcasts, tournaments, and event streaming.
Currently WorkingGaming community platform under the ViderGG brand — branding, social, and community graphics.
Currently WorkingSoftware company — product visuals, brand assets, and digital design support.
Currently WorkingAI-generated influencer persona — built her visual identity, social aesthetic, and Photoshop compositing from the ground up.
Previously WorkedEsports and gaming company — tournament graphics, team branding, and competitive gaming visuals.
Previously Worked05 — Let's work together